EzSEO Newsletter # 154

This week:

1. Matt Cutts Blog

2. Creating Fat Content Course

3. CSS Mini-series Part XI

4. Piggy Back Traffic

5. Other Stuff.

Hi again.

I am in a bit of a rush today, so apologize in advance for any grammatical errors.

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1. Matt Cutts Blog
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Blog of a Google Engineer. This one is a must read blog, where Matt discusses a whole host of issues.

http://www.mattcutts.com/blog

Scroll down to this section:
“Google provides backlink tool for site owners”

Matt provides a link to Google’s “Webmaster Tools”. It is well known that Google don’t show all backlinks to a page, but these tools are suppose to help. On the site I checked, Google showed more backlinks than the webmaster tools did, so I suspect it still has a few issues. However, there are a lot of other very useful stats about your sites, so well worth signing up for.

Also, here is a good article:
http://www.mattcutts.com/blog/undetectable-spam/

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2. Creating Fat Content Course
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I think nearly all of the gurus are in agreement (if not publicly, then certainly privately) that Internet Marketing is changing. The days when you can earn money from poor quality sites, with little or no unique content is over. To succeed, you MUST create high quality content, that offers your visitors something unique to your site.

This is where many people fail. They just don’t know how to create high quality content, or feel they cannot write it themselves. Do you feel that way? If so, then the “Creating Fat Content” home study course is written for you!

Here is what one user said in her review:

“An Unbiased Early Review from a beta tester -who is writing challenged and feels she does not have enough skill to effectively write her own content. I need help, lots of help when it comes to writing. I really want to learn to write well. I know I can be really good at it. I’ve been waiting for a course like this one. And more specifically I’ve been secretly waiting to get into Andy’s writing mind. My wait is over, I’m in.”

She goes on to say:

“I am so thrilled with this course I’ve been jumping up and down with excitement all weekend. I thought I’d post so you could hear from someone who’s actually seen the package besides Andy.

This is the full meal deal, the whole enchilada. If you can’t write after this course, pack up your bags and go back to your regular job or hire a writer to write your content for you. If you don’t want to learn how to write don’t buy this course.”

This week, I’ll be re-opening the doors to my “Creating Fat Content” home study course, but only for 24 hours. It will go one sale one day, and be removed the same time the next day - no exceptions.

The course first went on sale last October, and received rave reviews. That again was a 24 hour only affair. Some people missed it, and have been waiting ever since for me to offer the course again.

Finally, this week, after nearly five months, I am going to be offering it again, but only to those who have signed up for the notification list, and only for 24 hours.

I setup a blog to answer a few questions about the course, so you can read what its all about here:

http://creatingfatcontent.com/blog/

If you have questions, just leave a comment.

You can sign up for the release notification here:

http://creatingfatcontent.com/

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3. CSS Mini-series Part XI
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This part of the course is now available as part of the CSS Tutorial PDF eBook.

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4. Piggy Back Traffic
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A few weeks ago, I reviewed Piggy Back Traffic by Ryan Deiss.

http://ezseonews.com/piggyback

I was really excited about this book, as it taught ways of making good m0ney without even owning a website. At the time, I felt it was essential reading for everyone wanting to learn Internet Marketing.

I love the fact that you don’t even need your own website. This allows you to practice your pre-sell and refine your techniques, without the expenses and effort of putting up a site yourself and trying to get it ranked. Or, to look at it another way, it allows you to put up pages on other people’s sites to test a niche. If that niche works out, then you know what your next site topic is going to be about. If it doesn’t work out, then you know to avoid that niche.

This is where I have been using Ryan’s techniques. I can quickly test several niches with “experiments” and wait to see which ones earn the most for me. Once I have that information, I start building my own site in that area.

What’s great, is those little experiments will keep on making me m0ney, even if I don’t build my own sites on those niches. This book has already made a big impact on the way I do things, and I predict that at the end of 2007, I’ll still be using those techniques to great effect.

I cant recommend this book highly enough.

http://ezseonews.com/piggyback

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5. Other Stuff
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SEO Website Builder
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As you may know, SEO WSB v2 is about to be unleashed. All v1 owners have had it for a while now, and bug reports have ground to a halt. That means I am nearing the release, and it will be released first to those on the notification list found here:

http://seo-website-builder.com

SEO WSB v2 is going to the first of its kind (I say first, because I know there will be copy cat software released in much the same way as when SEO WSB first came out).

While older site building tools still rely on old SEO techniques, SEO WSB v2 is moving away from that, and towards themeing and visitor enhanced sites.

If you want to be notified of the release, you need to sign up on the notification list.

http://seo-website-builder.com

Niche Blueprints
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February’s niche blueprint has just been released. It was the most ambitious niche blueprint to date - credit cards.

If you want to read the details, go to this site, and click the link to February 2007:

http://niche-blueprints.com

Well, that’s it for another issue. If you want to read the recent issues of this newsletter, you can read them online at my blog:

http://ezseonews.com/blog/index.php

For older newsletters, you will need to visit the old archives at:

http://ezseonews.com/archives

Have a great week!

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