Is WordPress the ideal site building tool? 11


There is a wide range of site building tools available, some free and some not.  What all site builders have in common  is that they have a learning curve.  That is just the time and effort required to master the tool.


When I first started out in affiliate marketing, I used Site Build It! as my site building tool, and that product was the original inspiration behind my SEO Website Builder (designed for those who wanted to get started online but had zero HTML knowledge).  When I left Site Built It! behind, I switched to Dreamweaver, which I still use today for some sites, and a lot of html, & php editing tasks.  I have tried other tools like XSite Pro, but could never afford the time to learn how to use it, and the first version had a lot of things I just didn’t like).  When XSite Pro v2 came out, I got that too, but it fell a long way short of my beloved  Dreamweaver.


Despite selling my soul to Dreamweaver over the last 5 years, things have recently changed.  Specifically, my tool of choice for building websites has changed.  I now use WordPress for nearly all new sites I build.


WordPress does have a learning curve as well, and that is why many people will decide to stick with their current trusted editor (its the reason I resisted the switch for so long).  However, there are a few reasons why I think WordPress is the ideal site building tool.  Perhaps the most important in reason is that once WordPress has been setup, you can concentrate on the content and forget about all of the things that need to be done when a page is added to the site.  WordPress takes care of all of these. 


When you use WordPress, you can forget about creating a new page from your template to add the new article to, adding the new page to a “category” or “silo” on your site, uploading the new page, adding links from other pages on your site to point to the new one, adding a link to the new page on the sitemap, and so on….   WordPress takes care of these and so much more.


I have created a video that shows some of the reasons I love working with WordPress.  I’ll show you how quickly my content gets indexed, and even some of the recent affiliate commissions that my “showcase” WordPress site makes.


For those interested in learning how to use WordPress to create “long-term” affiliate sites, you can read more about my personal mentoring program – WordPress for Affiliate Sites.  You can also have a look at some of websites built by Students on the course on the Member’s Showcase (many of the students had not used WordPress to build an affiliate site before).

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11 thoughts on “Is WordPress the ideal site building tool?

  • Alan Breen

    I loved the video on WP, and I must confess I had no idea it could get your new page indexed so fast. That was pretty amazing to watch. I too am a devoted user of DW and have been so for the last 6 years.

    One of my sites,, I set up just for Google Adsense. I’m not doing any affiliate marketing on it and I know I probably should – but my question to you is can I maintain the same control over the look of the site if I were to switch it over to WP?

    You clearly state in the video that once you learn how to manipulate the back end of WP you can do so. If that is what you are teaching in your program it is a must have for anyone that doesn’t already know how to manipulate WP.

    I was really impressed with the video and look forward to seeing more of your stuff. Great job on the video by the way.

    Appreciate you sharing your knowledge with everyone.

  • Andy

    WordPress allows you a lot of control over the look of your site. You start with a template, and you can edit those templates, or add new templates to handle specific pages or sets of pages. What I teach in my course is how to setup an affiliate site, and that includes a certain degree of template editing and creating new templates to handle specific requirements. However, the overall focus is on getting WordPress setup so that it is SEO friendly, and the content is quality.

    What the course won’t teach you is the design steps needed to create templates from scratch. Its much more of a get a template and mould it into what you want.

  • [email protected]


    I started building sites with Homesite in 1997. Still use it for editing and tweaking today. I do extremely well financially via my Internet assets.

    I started receiving your Blog posts about 9 months ago and after reading your thoughts on WordPress decided to give it a try.

    Mind blowing! Find a theme you like and you can be up and running in just a couple hours. My content appears almost instantaneously in Google just as you said!

    Your “Top 10 Plugins” was a MAJOR help and I’m constantly telling my peers to read your series on Plugins and get your Newsletter!

    Great job! Thanks for making me a convert to WordPress!


  • A Nahwi

    I found your blog on google and read a few of your other posts. I just added you to my Google News Reader. Keep up the good work. Look forward to reading more from you in the future. Thank you

  • RaiulBaztepo

    Very Interesting post! Thank you for such interesting resource!
    PS: Sorry for my bad english, I’v just started to learn this language 😉
    See you!
    Your, Raiul Baztepo

  • PiterKokoniz

    Hello ! ^_^
    I am Piter Kokoniz. oOnly want to tell, that I like your blog very much!
    And want to ask you: will you continue to post in this blog in future?
    Sorry for my bad english:)
    Thank you!
    Your Piter Kokoniz, from Latvia

  • Kruse Internet Services

    Reading this I realise I’d fallen behind. I’ve been a devotee of building sites from scratch by hand around a template but I realise now that for many circumstances that’s an obselete attitude. I only just started subscribing to your newsletter again – I suppose I’ll have to find time to read a few of the recent back issues, see what else I’ve missed 🙂


  • M Jamil

    Hi Andy,

    Can you direct me to a resource paid or free where I can learn WP template creation and editing. What skills somebody should have to indulge in this type of learning. says you can do a lot of changes to the basic theme. I am not sure but I think most of those changes are about layout and appearance related features. I believe if some one learn all the tricks of trade of WP theme modification and layout and appearance changes that would be the way to go. It may be a little difficult at the beginning as you said because of learning curve but that may be the ideal and cheapest route in the long run. That is why I am willing to spend some money to learn these tricks of the trade.

    Right now I am looking for a WP theme/design where I can change the layout and add every page with a different layout. I am looking for some ready made solution. Help from anybody would be much appreciates.


    M. Jamil

  • carole

    Hi Andy

    I want to start setting up a WP site and noticed you have a video on this. Can you let me have the link to it?

    “I loved the video on WP, and I must confess I had no idea it could get your new page indexed so fast. That was pretty amazing to watch. I too am a devoted user of DW and have been so for the last 6 years”.


    • Andy

      There are lots of WordPress tutorials on this site. Just go through the ones that interest you.