In this post, I want to look at one question. Is LSI still important for ranking in Google?
Just over a year ago, in October 2013, I carried out an experiment to test if LSI was an important ranking factor. I recorded a video of that experiment which you can watch here if you want to. The results of that experiment were clear – LSI was not only important, it was essential to ranking in Google.
A year on, I decided to carry out a similar experiment to see if things had changed. The results were very interesting. I recorded a video with a summary of what I did and the results I got.
I bet you didn’t expect those results at the end?
As always, the tool I used for all of my analysis was Web Content Studio.
If you have thoughts or comments, please leave them in the comments section below.