I often create articles of epic proportions. That means a single piece of content that is 3000, 4000, 5000 words or more. In these cases, it is a great idea to split the post up into several smaller posts. Reasons for this include:
If a visitor needs to visit several pages to read an entire article, they can be:
- Exposed to more advertising on your site.
- Visit more pages on your site, increasing page views (which Google likes).
- Decrease bounce rate, since they are clicking through to the second page to continue reading.
The following video shows how to split up WordPress posts into smaller chunks.
If you find that your theme is not splitting up the posts correctly, make sure that:
- You are adding the code in the “Text” tab, not the visual tab.
- When you have saved your article, the code remains intact (i.e. shows the < and > tags, rather than some code following an & sign).
- Check that your theme actually supports this WordPress feature (contact your them’es support).
The code to insert is:
NOTE: I recommend you copy and paste it into a text editor to make sure what you have copies is text-based. Then copy from the text editor to paste into your article (on the Text tab).
The theme I am using on this site, and in the video is Customizr Pro. There is a free version you can download.