A lot of Internet Marketers look at content the wrong way. All they are interested in is getting their site populated with content, as long as it’s half-decent (some don’t even have that criteria). The problem is, poor content really cannot hide in Google. If something is really bad, the visitors will vote with their time on site, bounces back to Google and total lack of any social interaction with the site. The truth is, with Google’s Panda, Penguin, Pigeon, human raters and real people visiting your site while being monitored by Google (via a web browser or other method,) poor content will just not cut it any more.
I get asked by a lot of people for help creating content, so I decided to go through the complete process of writing a high quality article. Before I share that with you though, I wanted to tell you why it is so difficult to optimize content around a keyword phrase. It's all explained in this video:
So with that out of the way, let's write an article.
The topic I have chosen is probiotic supplements. We've all heard about probiotics before, but is it necessary to take supplements and what exactly do they do? I decided to find out as I wrote an article for my website.
For this, I use Web Content Studio.
Planning a Quality Article
Now that I know the important topics for the article, I need to start researching the actual material I can write about. As I go through the research, I usually find that I have way too much stuff to write about and need to split up the article into several smaller articles.
Researching the content of the article
Here is a video showing how I research the contents of my articles:
With the article written, the final stage is to check the LSI of the article.
Checking the Article’s LSI
This series used Web Content Studio.
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